Six-time Daytime Emmy Award winner Bradley (Brad) Phillip Bell is expected in Nairobi on July 26 on an official business visit. Brad is executive producer and head writer of the most watched daily dramatic serial in the world, The Bold and the Beautiful.
The 47-year-old is one of three children born to the legendary television pioneers, Lee Phillip Bell, an Emmy Award -winning broadcast journalist and talk show personality and the late Emmy Award - winning William J. Bell, who along with his wife created two of the most popular daytime dramas ever, The Young and the Restless and The Bold and the Beautiful.
With two years on the writing staff of The Young and the Restless under the guidance of his father, Bell was integral in the creation and launch of The Bold and the Beautiful in 1987. Bell was promoted to associate producer in 1989 and again to supervising producer in 1992. Bell took over the reins of The Bold and the Beautiful from his father, becoming head writer in 1993, and then executive producer in 1995.
Under Bell’s leadership, The Bold and the Beautiful vaulted from the sixth-rated daytime drama to the third-ranked series during the 1992-1993 season. Today, The Bold and the Beautiful is firmly established as the second-ranked daytime serial under its sister show, The Young and the Restless in the United States of America.
Last month, The Bold and the Beautiful received its sixth Golden Nymph Award at the International TV Audience Awards in the “Telenovela/Soap Opera” category at the Monte Carlo Television Festival. In 2010, Guinness World Records named The Bold and the Beautiful the Most Popular Daytime Soap Currently on TV. The Bold and the Beautiful is the most watched daytime drama series in the world, seen daily by more than 35 million people in over 100 countries.